Big events have become key drivers in today's business marketing. In fact, U.S. businesses spend somewhere around 18% of their marketing budgets — $21 billion annually in aggregate — on trade show marketing and advertising. Yet despite the best planning, these industry gatherings often create havoc in the marketing department, as competing priorities threaten budgets, branding, and sanity.

How do you get it all done? Outsource your trade show event promotional needs to Creative-Ops. Our creative teams have experience with every aspect of trade show event materials, from strategy to fulfillment, including:

• trade show graphics, exhibits, booths
• giveaways
• multimedia demos
• promotional themes
• trade show displays
• data sheets
• posters
• signage

Dramatic thinking creates results

The secret to a successful trade show booth is drama. Tell a story that people want to hear. Don’t just rent a clown, or an orangutan. Create something special. Think outside the box. Figure out ways to get people to walk around being billboards. At Creative-Ops, our trade show advertising services include:

• Setting the right objectives, with specific, realistic metrics
• Selecting the shows that will give you the best results
• Booth strategies: design, signage, staffing
• Pre-show promotion and post-show follow-up
• Trade show marketing measurement tools

We can use a theme you've developed, or create something new. We'll make sure that everything is on-message, on budget, and on time. What's more, we'll coordinate our efforts through a single point of contact to improve efficiency and cost-effectiveness.

Call 866-781-8195 (toll-free) for a free consultation. Based in San Jose, California, Creative-Ops specializes in trade show display and exhibit graphics and marketing for the entire U.S.A.