The path to Internet visibility and greater online revenue begins with Search Engine Optimization. At Creative-Ops, we’ll work with you to market your website to appropriate audiences. Our comprehensive search engine optimization and registration program includes the following:

• Initial Ranking Report – to establish a baseline
• Site Optimization – making changes to your website to increase ranking
• Search Engine Submissions – submitting information to search engines and directories
• Link Building and Maintenance – creating links back to your site
• Ongoing Optimization – to compensate for algorithm changes by Google, Yahoo and MSN and to accommodate changes to your website

With the right SEO campaign in place, you can effectively shed new light on your company's website, giving your product and services better online visibility than ever before.

Initial ranking report

Before we begin working on a site, we generate an initial ranking report to determine where your website is currently positioned in each search engine. This is accomplished by querying the major search engines for your agreed-upon keywords. Many site owners are surprised to see that initially they have little to no visibility. 

Site optimization

Your website optimization incorporates strategy recommendations based on our site analysis and includes:

• Optimizing relevant text content on the page
• Positioning for selected keyword phrases
• Seeding keywords throughout “meta tags” on optimized pages
• Analyzing and optimizing code on designated pages
• Content development suggestions for pages with little to no relevant content
• Ensuring all links are functional

Search engine submissions

Not only will your website be listed in Yahoo, MSN and Google, but your website will be submitted to other search engines and directories including Google Local, MSN Local, Yahoo Local, AOL Search, Ask, DMOZ (Open Directory Project) and many more.

Link-building

One of the most important search engine marketing assets for any site owner is the existence of an extensive network of links back to your site. The number of other sites linking to your site is a major factor in determining how your page ranks on most of the major search engines.

Ranking/visibility report

You will receive monthly reports detailing your site’s keyword rankings on the top search engines. This report will show your current results as well as changes from previous periods.

Site map maintenance

As pages are added and removed from the site, we will execute any needed site map updates, and will also re-submit to any search engine databases the map is not already indexed in.

Re-submissions & further optimization

After the initial link building and search engine submission process is complete, we fine tune the optimized pages to achieve maximum rankings – a process driven by your monthly Ranking Reports. By studying the reports each month, we can guide your continued website optimization strategies.

Link maintenance

Search engines change the criteria by which they identify the relevance of links. Periodically links become ineffective. Each month we evaluate your links, removing the ones that are no longer relevant or have been deleted by your link partners, and replace them with more relevant links.

Re-optimization to compensate for changes in search engine algorithms

Due to changes in search engine algorithms (which usually occur several times per year), sites often lose rankings that have been achieved over previous months. We study the algorithm changes and make necessary modifications to the optimization of your site in order to regain rankings as quickly as possible.

Call 866-781-8195 (toll-free) for a free consultation.  Based in San Jose, California, Creative-Ops specializes in search engine optimization (SEO) and website promotion services for the entire U.S.A.