Staff

Experience Makes the Difference

Tom Lauck: President and Creative Director

With a background in branding, marketing, and design, Tom Lauck founded Creative-Ops 20 years ago. His objective was to offer high technology companies and other forward-looking organizations a cost-effective way to obtain high-quality, creative lead generation, branding, and website campaigns.

At Creative-Ops, Tom is responsible for managing operations. His 30+ years experience and enthusiasm enable him to be a valuable contributor and to provide leadership to brand management teams. He also has a strong background in lead generation, advertising, website design, emarketing, direct marketing, packaging, and sales-channel support.

Prior to founding Creative-Ops, Tom Lauck was president and creative director of Humpal, Leftwich, Lauck & Sinn, an advertising agency in Palo Alto, where he worked primarily on strategic marketing, advertising, and information design for a broad range of clients, including El Camino Hospital, American Educational Computer, Multi-Optics, ADAC Laboratories, Fuller O’Brien, Hewlett-Packard, Atari, and Zoecon Corporation. He began his career as a Marketing Communications Manager at Hewlett-Packard, where he spent four years. He is a graduate of Penn State University.

Tom is also former President of the Business Marketing Association, Northern California Chapter.

View Tom Lauck's profile on LinkedIn

Top-level talent with deep experience:

As a flexible, strategic creative resource that understands your industry, goals, strategies, branding and priorities, Creative-Ops is organized for efficiency and economy. Our clients benefit from top-level talent with deep experience without having to pay big agency fees and deal with layers of bureaucracy. To achieve this for all marketing projects, we assemble teams from our existing staff and select outside consultants with strengths relevant to the specific assignment. A few of our regulars include:

Nancy Coleman - strategic consulting, branding, research and positioning

Joanne Hobbs – strategic marketing consulting, positioning, and corporate branding

Jon Byous – advertising copywriting

Jeff Nealon – branding and identity design

Bob Porter – database-driven website design

Dan Luton – open source web development

John Aschoff – website optimization and promotion

Paul Taylor – search engine optimization

James Lee – pay-per-click advertising  

Single point of contact

The agency’s business model works well for high-technology clients who often require more cost-efficient access to a broad level of service and capabilities than larger agencies can deliver. For optimum communications, Creative-Ops gives you a single point of contact for administration and project management, as well as direct access to senior level staff and talent as required.

Call 866-781-8195 (toll-free) for a free consultation.