Experience makes the difference

With a background in branding, marketing, and design, Tom Lauck founded Creative-Ops 20 years ago. His objective was to offer high technology companies and other forward-looking organizations a cost-effective way to obtain high-quality, creative websites, online campaigns, and Print promotional solutions.

At Creative-Ops, Tom is responsible for managing operations. His 30+ years experience and enthusiasm enable him to be a valuable contributor and to provide leadership to brand management teams. He also has a strong background in advertising, website design, emarketing, direct marketing, packaging, and sales-channel support.

Prior to founding Creative-Ops, Tom Lauck was president and creative director of Humpal, Leftwich, Lauck & Sinn, an advertising agency in Palo Alto, where he worked primarily on strategic marketing, advertising, and information design for a broad range of clients, including El Camino Hospital, American Educational Computer, Multi-Optics, ADAC Laboratories, Fuller O’Brien, Hewlett-Packard, Atari, and Zoecon Corporation. He began his career as a Marketing Communications Manager at Hewlett-Packard, where he spent four years. He is a graduate of Penn State University.

Tom is also former President of the Business Marketing Association, Northern California Chapter.

Other key people:

Rather than relying solely on internal resources, Creative-Ops taps the talents of marketing and communications professionals, both local and abroad, who have relevant experience, expertise, and interest to handle our ever-increasing workload and keep us sane. A few of our regular contributors include:

Nancy Coleman - strategic consulting, branding, research and positioning

Toni Martin - media planning and buying

Joanne Hobbs – strategic marketing consulting, positioning, and corporate branding

Jon Byous – advertising copywriting

Bob Porter – database-driven website design

John Aschoff – website optimization and promotion

Michael Coates – public relations counsel

Take Control of Your Marketing

Many companies don't need Creative-Ops:

• Their branding is strong.
• Their advertising is efficient in reaching potential customers.
• Their direct marketing delivers scores of qualified leads.
• Their sales literature answers presales questions.
• Their website supplies information, persuades prospects, and closes sales.
• Their presence at trade shows gathers crowds.
• They have all the customers they can handle.

If you have all of these elements in place, congratulations.

If you haven’t taken these key steps and are competing against a company that outflanks you, outspends you, and generally out-markets you, then we should talk.

Call 866-781-8195 (toll-free) for a free consultation.